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BbC AND ROBERT GORDON UNIVERSITY

December 22, 2008

Early this week I was asked if I had any objection to the  Banchory bags Campaign being used as the basis of a dissertation by a Masters student from The Robert Gordon University.  Of course, I was delighted and met with the student’s tutor to give her some background on the campaign [pointing her to this blog, of course] and suggested some questions I would like included in the survey.

 The student has been in Banchory this week interviewing shoppers with a questionnaire about the campaign and whether it has changed their shopping habits.  The initial responses look to be positive, and shoppers were happy to be stopped and questioned. 

This survey will be treated as a ‘Pilot Study’ and a more extensive study will, hopefully, be undertaken by another student next year.

It will be very interesting for campaign members to know the results of the survey once the information has been collated.

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